Hot Wheels 360 Challenge

Who Will Win The 360 Challenge


GENRE: Narrative

DEVELOPER: Circle Reality

PUBLISHER: Mattel Inc.

RELEASED: February 2016


SUMMARY:

The First Branded 360-Video Series From a Fortune-500 Company. Circle Reality and Epicenter VR produced a 14-episode 360-video series for Mattel’s iconic Hot Wheels brand. The series premiere on YouTube and can still be watched to this day.

Executive produced by Chadwick Turner and directed by Joseph Itaya, this series represented the first major 360-video series from a Fortune-500 company. Be sure to watch the ‘Making of Hot Wheels 360 Challenge’ to learn more about this production.



CREDITS:

  • Director: Joseph Itaya

  • Photography: Nick Lantz

  • Producer: Chadwick Turner

  • Executive Producer: Mattel, Inc.


PLATFORM(S):

INPUT:

  • N/A

PLAY AREA:

  • Seated

SYSTEM REQUIREMENTS

  • N/A (YouTube)

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